Catalog
| LDR | 00000nam a2200000 a | ||
| 001 | 0100488328▲ | ||
| 005 | 20220324115013▲ | ||
| 007 | ta ▲ | ||
| 008 | 201022s2020 cc a 000 0 chi c▲ | ||
| 020 | ▼a9787300281193▲ | ||
| 040 | ▼a221016▼c221016▲ | ||
| 041 | 1 | ▼achi▼heng▲ | |
| 082 | 0 | 4 | ▼a658.8▼223▲ |
| 090 | ▼a658.8▼bK87p17중▲ | ||
| 100 | 1 | ▼aKotler, Philip,▼d1931-▼0263821▲ | |
| 240 | 1 | 0 | ▼aPrinciples of marketing.▼s17th ed.▼lChinese.▲ |
| 245 | 1 | 0 | ▼a市场营销 :▼b原理与实践 /▼c菲利普·科特勒, 加里·阿姆斯特朗 [共]著 ; 楼尊 译.▲ |
| 250 | ▼a第17版▲ | ||
| 260 | ▼a北京 :▼b中国人民大学出版社 ,▼c2020.▲ | ||
| 300 | ▼a2, 2, 6, 5, 589 p. :▼b揷畵 ;▼c26 cm.▲ | ||
| 490 | 1 | ▼a工商管理经典译丛▲ | |
| 650 | 0 | ▼aMarketing.▲ | |
| 653 | ▼a市场营销.▲ | ||
| 700 | 1 | ▼aArmstrong, Gary,▼d1943-▼0291916▲ | |
| 700 | 1 | ▼a누, 존▼g楼尊.▲ | |
| 830 | 0 | ▼aBusiness administration classics▲ | |
| 900 | 1 | 1 | ▼a科特勒, 菲利普.▲ |
| 900 | 1 | 1 | ▼a阿姆斯特朗, 加里.▲ |
| 900 | 1 | 1 | ▼aLóu, Zūn.▲ |
| 940 | 0 | ▼aShì Chǎng Yíng Xiāo: Yuán Lǐ Yǔ Shí Jiàn.▲ |
市场营销 : 原理与实践
Document Type
Foreign Book
Title
市场营销 : 原理与实践 / 菲利普·科特勒, 加里·阿姆斯特朗 [共]著 ; 楼尊 译.
통일표제
Principles of marketing. 17th ed. Chinese.
Edition
第17版
Publication
北京 : 中国人民大学出版社 , 2020.
Physical Description
2, 2, 6, 5, 589 p. : 揷畵 ; 26 cm.
Series Title
Subject
ISBN
9787300281193
Call Number
658.8 K87p17중
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