Catalog
| LDR | 00819nam a2200000 c | ||
| 001 | 0100368620▲ | ||
| 005 | 20221018134550▲ | ||
| 007 | ta ▲ | ||
| 008 | 181204s2019 ulka b 001c kor ▲ | ||
| 020 | ▼a9788968441820▼g93320 :▼c₩30000▲ | ||
| 035 | ▼a(KERIS)REW000000338638▲ | ||
| 040 | ▼a221016▼c221016▲ | ||
| 041 | 1 | ▼akor▼heng▲ | |
| 056 | ▼a326.16▼24▲ | ||
| 082 | 0 | 4 | ▼a658.812▼223▲ |
| 090 | ▼a658.812▼bK96c2한▲ | ||
| 100 | 1 | ▼aKumar, V.,▼d1957-▲ | |
| 245 | 1 | 0 | ▼a고객관계관리 :▼b개념, 전략, 도구 /▼dV. Kumar,▼eWerner Reinartz ;▼e홍태호 [외]역▲ |
| 246 | 1 | 9 | ▼aCustomer relationship management :▼bconcept, strategy, and tools▼g(2nd ed.)▲ |
| 250 | ▼a제2판▲ | ||
| 260 | ▼a서울 :▼b한경사,▼c2019▲ | ||
| 300 | ▼axi, 468 p. :▼b삽화 ;▼c26 cm▲ | ||
| 500 | ▼a공역자: 신택수, 안현철, 김은미▲ | ||
| 504 | ▼a각 장마다 참고문헌과 색인(p. 478-480) 수록▲ | ||
| 650 | 0 | ▼aCustomer relations▼xManagement▲ | |
| 653 | ▼a고객관계관리▼aCRM▲ | ||
| 700 | 1 | ▼aReinartz, Werner▲ | |
| 700 | 1 | ▼a홍태호,▼g洪兌昊,▼d1970-▼090269▲ | |
| 700 | 1 | ▼a신택수▲ | |
| 700 | 1 | ▼a안현철▲ | |
| 700 | 1 | ▼a김은미▲ |
고객관계관리 : 개념, 전략, 도구
Document Type
Domestic Book
Title
고객관계관리 : 개념, 전략, 도구 / V. Kumar , Werner Reinartz ; 홍태호 [외]역
Original Title
Customer relationship management : concept, strategy, and tools (2nd ed.)
Edition
제2판
Publication
서울 : 한경사 , 2019
Physical Description
xi, 468 p. : 삽화 ; 26 cm
General Note
공역자: 신택수, 안현철, 김은미
Bibliography Note
각 장마다 참고문헌과 색인(p. 478-480) 수록
General Subject
ISBN
9788968441820
Call Number
658.812 K96c2한
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