학술논문

A Review and Framework for Thinking about the Drivers of Prosocial Consumer Behavior.
Document Type
Article
Source
Journal of the Association for Consumer Research; Jan2020, Vol. 5 Issue 1, p2-18, 17p
Subject
CONSUMER behavior
PROSOCIAL behavior
BEHAVIORAL assessment
HUMAN behavior
PSYCHOLOGY
Language
ISSN
23781815
Abstract
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