부산대학교 도서관

This study investigates hate speech in bumper stickers in Jordan. A random corpus of 220 bumper stickers has been collected by the researchers themselves over the period of a year during which they have been commuting from their place of living to the Hashemite University. Graphics and images of any kind and shape are excluded. The findings show that 120 stickers out of 220 exhibit hate speech at the thematic level, and 50 stickers show structural hate speech since they restrictively use imperatives. Stickers displaying thematic hate speech are divided into five categories: stickers with direct threats to others' souls and properties; stickers with challenges to others; stickers displaying driver's disappointment, despair, and misery; stickers displaying indifference to others' feelings, ideas, and properties; and stickers with implicit hate speech. Finally, the findings show that although the targeted stickers show hate speech, they do not carry any indication of blasphemy or disloyalty, and they do not gear addressees towards vandalism. Index Terms--bumper stickers, hate speech, thematic hate speech, structural hate speech
I. INTRODUCTION Bumper stickers have recently caught much attention from linguists, sociolinguists, educationalists, and behaviorists at the same time. Bumper stickers have become a new type of discourse through which [...]