부산대학교 도서관

In this study, perceptions of South Korea’s entrepreneurial ecosystem by general public are investigated in terms of their perceived entrepreneurial opportunities, perceived barriers to start a business, perceived needs for government support, and perceived associations with entrepreneurship in general. Survey responses of 10,000 individuals of general public in South Korea are analyzed to categorize individual perceptions into 24 clusters based on four variables of individual perceptions. The three major clusters perceive the internal barriers to start a business and regard entrepreneurship in general as a positive entity, whereas the three minor clusters perceive the external barriers to start a business and regard entrepreneurship in general as a negative entity. These findings are discussed to provide an insight to create more effective public policies to further cultivate the current entrepreneurial ecosystem.