학술논문
Country-of-origin, region-of-origin or terroir branding to entice premium Price? The curious case of geographic place origin construal and psychic distance
Document Type
Article
Author
Source
In: Journal of Consumer Behaviour . (Journal of Consumer Behaviour, July 2024, 23(4):2093-2109)
Subject
Language
English
ISSN
14791838
14720817
14720817