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Understanding Luxury Branding: A Conceptual Framework

Document Type

Article

Author

Daswani, A.; Jain, V.

Source

In: Media Asia. (Media Asia, 2011, 38(3):131-139)

Subject

Language

English

ISSN

23776277
01296612

Online Access

EBSCOHost PDF Full Text (ProQuest Central) Scopus Find it@PNU

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