학술논문
Service competition between supply chains in a market under demand uncertainty
Document Type
Conference
Author
Source
2009 6th International Conference on Service Systems and Service Management Service Systems and Service Management, 2009. ICSSSM '09. 6th International Conference on. :358-362 Jun, 2009
Subject
Language
ISSN
2161-1890
2161-1904
2161-1904
Abstract
Based on demand uncertainty and from the perspective of the core enterprise, this paper studies the behavior of service competition between two supply chains, each consisting of one wholesaler and one retailer. We discuss the optimal service strategy of decentralized and centralized supply chain using game-theoretical concepts, and analyze the influence of demand uncertainty to the profit of core enterprise. The result illustrates that centralized decision may enhance competitiveness and reduce profit of manufacturer, but customer can benefit from it.