학술논문
A Trustworthy Product Rating System Based on the Blockchain with E-Commerce Business Model
Document Type
Conference
Author
Source
2023 International Conference on Evolutionary Algorithms and Soft Computing Techniques (EASCT) Evolutionary Algorithms and Soft Computing Techniques (EASCT), 2023 International Conference on. :1-6 Oct, 2023
Subject
Language
Abstract
This article covers the difficulties that customers and retailers encounter while searching for and getting real items at reasonable costs in the internet marketplace. While the development of e-commerce has made it simpler than ever for people to purchase from the comfort of their own homes, it has also resulted in an explosion of phoney reviews and rating manipulation, causing shoppers to lose trust in both the reviews they read and the rating systems themselves. This article offers a method based on blockchain technology to provide e-commerce enterprises with a trustworthy and transparent product rating system. The recommended method for evaluating things in the paper is based on blockchain technology, which the study believes provides e-commerce enterprises with a trustworthy and transparent rating system. According to the outcome analysis, 90% of users thought the blockchain-based grading system was easier to use and more straightforward than prior ones.