학술논문

Prediction of star ratings from online reviews
Document Type
Conference
Source
TENCON 2017 - 2017 IEEE Region 10 Conference Region 10 Conference, TENCON 2017 - 2017 IEEE. :1857-1861 Nov, 2017
Subject
Communication, Networking and Broadcast Technologies
Components, Circuits, Devices and Systems
Computing and Processing
Fields, Waves and Electromagnetics
Photonics and Electrooptics
Power, Energy and Industry Applications
Robotics and Control Systems
Signal Processing and Analysis
Niobium
Feature extraction
Support vector machines
Predictive models
Information technology
IEEE Regions
Conferences
Star rating
Reviews
Random Forest
Bigram
Trigram Multininomial
Naive Bayes
Language
ISSN
2159-3450
Abstract
Huge abundance e-commerce websites and online reviews have become crucial these days. These reviews help customers in making decisions but one must go through huge pile of reviews in many sites. We have summarized the reviews into STARS on a scale of 1-5 which are easy to perceive. So, for a given customer review, we predict the star rating of the review. Proposed approach in this research work first pre-process review data and then train different classifiers like Multinomial Naïve Bayes, Bigram Multinomial Naïve Bayes, Trigram Multinomial Naïve Bayes, Bigram-Trigram Multinomial Naïve Bayes, Random Forest. Finally, trained models predict star rating of a review. Comparing the performance of these classifiers, it is observed that Random Forest is better than the other classifiers in terms of accuracy. However, Bigram-Trigram Multinomial Naïve Bayes is on par with the results of classifier like Random Forest as well as has far less computational time.