부산대학교 도서관

Objective:The World Youth Day (the WYD) with about 3 million Catholics from all over the world participating directly in a single place and time is one of the biggest and most spectacular projects organized on regular basis by the Catholic Church since more than 30 years ago. From the perspective of management sciences, we presented the WYD as an example of a very large organisational event which requires the people who execute it to display managerial skills adequate for managing megaevents. The research problem that we pondered concerns what made the WYD, as a particular type of project – a large-scale religious event - successful.