부산대학교 도서관

Frictionless organizations create products that work. Their customers don't have to contact them for the wrong reasons, which reduces costs, boosts revenue, and creates loyal customers. In The Frictionless Organization, customer service and operations experts Bill Price and David Jaffe discuss how to deliver better customer experiences. Organizations of any size, from small startups to multinational corporations, can improve the customer experience to reduce customer churn, save money, and increase revenue.