학술논문
Applying Tools From Human-Centered Design to Social Marketing Planning.
Document Type
Article
Author
Source
Social Marketing Quarterly; Jun2018, Vol. 24 Issue 2, p63-73, 11p
Subject
Language
ISSN
15394093
Abstract
Copyright of Social Marketing Quarterly is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)