학술논문
专业口碑还是群众口碑更好？ 口碑类型对顾客购买意愿的影响研究. (Chinese)
Document Type
Article
Source
Nankai Business Review; 2023, Vol. 26 Issue 4, p25-35, 13p
Subject
Language
Chinese
ISSN
10083448
Abstract
Copyright of Nankai Business Review is the property of Nankai Business Review Editorial Office and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)