학술논문

Waking the health plan giant: Group Health Cooperative stops counting sheep and starts counting key tobacco indicators.
Document Type
Academic Journal
Author
McAfee T; Center for Health Promotion, Group Health Cooperative of Puget Sound, Seattle, Washington 98101, USA. mcafee.t@ghc.org
Source
Publisher: BMJ Pub. Group Country of Publication: England NLM ID: 9209612 Publication Model: Print Cited Medium: Print ISSN: 0964-4563 (Print) Linking ISSN: 09644563 NLM ISO Abbreviation: Tob Control Subsets: MEDLINE
Subject
Language
English
ISSN
0964-4563
Abstract
Implementing a comprehensive approach to decreasing tobacco use in a large health plan requires hard work and commitment on the part of many individuals. We found that major organisational change can be accomplished and sustained. Keys to our success included our decision to remove access barriers to our cessation programmes (including cost); obtaining top leadership buy-in; identifying accountable individuals who owned responsibility for change; measuring key processes and outcomes; and finally keeping at it tenaciously through multiple cycles of improvement.