학술논문
Integrating Forecasting and Planning.
Document Type
Article
Source
Subject
*Business forecasting
*Strategic planning
*Problem solving
*Business planning
*Economic models
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Language
ISSN
0024-6301
Abstract
Specialization inhibits or prohibits interdisciplinary communication among diverse areas. It contributes to segmentation, which becomes a serious problem when several of those areas should depend upon knowledge which exists in other fields. Forecasting and Planning are two such areas, and it is the purpose of this article to show how planning can benefit by the proper utilization of existing knowledge in the field of forecasting. [ABSTRACT FROM AUTHOR]