학술논문

AI and the Metaverse for Retailers.
Document Type
Article
Source
Marketing Review St. Gallen. 2024, Issue 2, p6-13. 8p.
Subject
*Artificial intelligence in business
*Artificial intelligence
*Retail industry
*Economic competition
*Electronic commerce
*Public relations firms
Shared virtual environments
Generative artificial intelligence
Language models
Language
ISSN
1865-6544

Online Access