학술논문
Why foresight beats hindsight.
Document Type
Article
Author
Source
Subject
*Innovations in business
*Decision making in business
*Marketing effectiveness
*Industrial management
*Business planning
*Business success
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Language
ISSN
0008-2309
Abstract
The article offers information on the practical tools which helps in delivering a more effective innovation. Topics mention including defining innovation such as through strategic, categorisation and transformational, considering the return on society and long-term envision of the industry in the upcoming years.