학술논문

SHOULD YOU TAKE FINANCIAL ADVICE FROM A FINFLUENCER?
Document Type
Article
Author
Source
Kiplinger Personal Finance. Feb2024, Vol. 78 Issue 2, p18-25. 7p. 4 Color Photographs.
Subject
*Ethical investments
*Value investing (Finance)
Social media
Advice
Language
ISSN
1528-9729
Abstract
This article explores the emergence of "finfluencers" on social media platforms, who offer financial advice and information in entertaining ways. These influencers have gained millions of followers and earn income through advertisements and sponsorships. However, it is important to be cautious as not all finfluencers provide suitable advice, and there are also scamsters on social media. The article highlights the impact of social media investing frenzies on stock values and provides tips for navigating this new landscape of financial advice. It also emphasizes the need for viewers to conduct their own research and be aware of red flags when evaluating investment advice on social media. [Extracted from the article]