학술논문
LETTERS TO THE EDITOR.
Document Type
Letter
Author
Source
Subject
*LETTERS to the editor
*ADVERTISING
*CONSUMER behavior
*INTERACTIVE marketing
*INTERNET marketing
*ADVERTISING revenue
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*
*
*
*
Language
ISSN
0001-8899
Abstract
Letters to the editor are presents on articles in previous issues, including "The best hires you never discovered," in the October 9, 2006 issue, :Comeback trail: Broadcast TV storms into fall," in the October 2, 2006 issue, and "Stern's rates on Sirius slump to low of $5,000," in the September 25, 2006 issue.