부산대학교 도서관

Fully autonomous driving(FAD) is the technology that is expected to change the whole dynamics of automotive industry. To realize FAD, autonomous driving system whose technological components of various fields are highly integrated is required. Here, firms developing FAD face the problem of make-or-buy decisions for core technological components which affects firm’s competency and the possibility of commercialization of FAD. In this paper, through collection of patent applications data, news articles, and secondary literatures, FAD artificial intelligence(AI), AI computing hardwares, sensors, and vehicle-related technological components are defined as core technological components. Among those four technological components, FAD AI is the most important technological components which lot of the firms develop as their own. Firms that lack of technological knowledge to develop their own FAD AI system use acquisition, equity investment, and joint venture to obtain related knowledge. In developing FAD system, there are two different approaches: the continuous approach which try to reach level 4 by developing the current level 2~3 AI incrementally, and the discontinuous approach which believes new AI apart from current driver-assisting AI that take over everything the driver was doing in current vehicle is required for FAD.