부산대학교 도서관

This paper aims to investigate best practices of collaborative supply chain management. To meet this objective, this paper conducts a case study on iCOOP consumer co-operative and draws causal loop diagrams. It will name three key strategic policies related to customer-supplier partnerships and demonstrate how they enhance iCOOP’s supply chain performance. The three strategic policies are 1) win-win pricing policy, 2) membership fee, and 3) customer cash advance payment. Additionally, the paper will show how these three policies create positive feedback loops which enhance the iCOOP’s supply chain performance as a whole. Particularly, the three policies foster a more amicable relationship among supply chain partners which elevates supply chain performance as a whole over time. This case could serve as a model for companies who are looking to build more sustainable supply chain partnerships that are powered by trust.