부산대학교 도서관

In today’s competitive retail landscape, supermarkets like Big Marts meticulously track the sales data of each product to anticipate consumer demand and optimize inventory management. By analyzing this data, including identifying anomalies and trends through data mining techniques, retailers can develop predictive models using advanced machine learning algorithms. Techniques such as Xgboost, Linear Regression, Polynomial Regression, and Ridge Regression are employed to forecast sales volumes with greater accuracy than traditional methods. Through the application of these models, businesses like Big Mart can make informed decisions to enhance their operational efficiency and strategic planning, ensuring they stay ahead in the dynamic market environment.