소장자료
LDR | 02720cam a2200313 a 4500 | ||
001 | 0092065660▲ | ||
005 | 20180521060114▲ | ||
008 | 120828s2013 nyua 001 0 eng ▲ | ||
020 | ▼a9780073524597 (student ed. : alk. paper) :▼c₩263664▲ | ||
020 | ▼a007352459X (student ed. : alk. paper)▲ | ||
020 | ▼a9780077474324 (annotated instructor’s ed. : alk. paper)▲ | ||
020 | ▼a0077474325 (annotated instructor’s ed. : alk. paper)▲ | ||
035 | ▼a(KERIS)REQ000024795281▲ | ||
040 | ▼a211032▼c211032▼d211032▼d221016▲ | ||
082 | 0 | 0 | ▼a650▼221▲ |
090 | ▼a650▼bN632u10▲ | ||
100 | 1 | ▼aNickels, William G.▲ | |
245 | 1 | 0 | ▼aUnderstanding business /▼cWilliam G. Nickels, James M. McHugh, Susan M. McHugh.▲ |
250 | ▼a10th ed.▲ | ||
260 | ▼aNew York :▼bMcGraw-Hill Irwin,▼c2013.▲ | ||
300 | ▼axxii, 577, [180] p. :▼bcol. ill. ;▼c29 cm.▲ | ||
500 | ▼aIncludes indexes.▲ | ||
505 | 0 | ▼aPart 1: Business Trends: Cultivating a Business in Diverse, Global Environments Chapter 1 Taking Risks and Making Profits within the Dynamic Business Environment Chapter 2 Understanding Economics and How It Affects Business Chapter 3 Doing Business in Global Markets Chapter 4 Demanding Ethical and Socially Responsible Behavior Part 2: Business Ownership: Starting a Small Business Chapter 5 How to Form a Business Chapter 6 Entrepreneurship and Starting a Small Business Part 3: Business Management: Empowering Employees to Satisfy Customers Chapter 7 Management and Leadership Chapter 8 Structuring Organizations for Today's Challenges Chapter 9 Production and Operations Management Chapter 10 Motivating Employees Part 4: Management of Human Resources: Motivating Employees to Produce Quality Goods and Services Chapter 11 Human Resource Management: Finding and Keeping the Best Employees Chapter 12 Dealing with Union and Employee-Management Issues Part 5: Marketing: Developing and Implementing Customer-Oriented Marketing Plans Chapter 13 Marketing: Helping Buyers Buy Chapter 14 Developing and Pricing Goods and Services Chapter 15 Distributing Products Chapter 16 Using Effective Promotions Part 6: Managing Financial Resources Chapter 17 Understanding Accounting and Financial Information Chapter 18 Financial Management Chapter 19 Using Securities Markets for Financing and Investing Opportunities Chapter 20 Money, Financial Institutions, and the Federal Reserve Bonus Chapters Bonus Chapter A Working Within the Legal Environment Bonus Chapter B Using Technology to Manage Information Bonus Chapter C Managing Risk Bonus Chapter D Managing Personal Finances▲ | |
650 | 0 | ▼aIndustrial management.▲ | |
650 | 0 | ▼aBusiness.▲ | |
650 | 0 | ▼aBusiness▼xVocational guidance.▲ | |
700 | 1 | ▼aMcHugh, James M.▲ | |
700 | 1 | ▼aMcHugh, Susan M.▲ | |
999 | ▼c정영주▲ |
Understanding business
자료유형
국외단행본
서명/책임사항
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh.
판사항
10th ed.
발행사항
New York : McGraw-Hill Irwin , 2013.
형태사항
xxii, 577, [180] p. : col. ill. ; 29 cm.
일반주기
Includes indexes.
내용주기
Part 1: Business Trends: Cultivating a Business in Diverse, Global Environments Chapter 1 Taking Risks and Making Profits within the Dynamic Business Environment Chapter 2 Understanding Economics and How It Affects Business Chapter 3 Doing Business in Global Markets Chapter 4 Demanding Ethical and Socially Responsible Behavior Part 2: Business Ownership: Starting a Small Business Chapter 5 How to Form a Business Chapter 6 Entrepreneurship and Starting a Small Business Part 3: Business Management: Empowering Employees to Satisfy Customers Chapter 7 Management and Leadership Chapter 8 Structuring Organizations for Today's Challenges Chapter 9 Production and Operations Management Chapter 10 Motivating Employees Part 4: Management of Human Resources: Motivating Employees to Produce Quality Goods and Services Chapter 11 Human Resource Management: Finding and Keeping the Best Employees Chapter 12 Dealing with Union and Employee-Management Issues Part 5: Marketing: Developing and Implementing Customer-Oriented Marketing Plans Chapter 13 Marketing: Helping Buyers Buy Chapter 14 Developing and Pricing Goods and Services Chapter 15 Distributing Products Chapter 16 Using Effective Promotions Part 6: Managing Financial Resources Chapter 17 Understanding Accounting and Financial Information Chapter 18 Financial Management Chapter 19 Using Securities Markets for Financing and Investing Opportunities Chapter 20 Money, Financial Institutions, and the Federal Reserve Bonus Chapters Bonus Chapter A Working Within the Legal Environment Bonus Chapter B Using Technology to Manage Information Bonus Chapter C Managing Risk Bonus Chapter D Managing Personal Finances
ISBN
9780073524597 (student ed. : alk. paper) 007352459X (student ed. : alk. paper) 9780077474324 (annotated instructor’s ed. : alk. paper) 0077474325 (annotated instructor’s ed. : alk. paper)
청구기호
650 N632u10
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